Yesterday Belinda Stinson wrote an excellent article ‘7 Reasons Why Using Jewelry Display Stands Get You More Expo Trade Shows Sales’ , which I believe will really be of help to jewellers (and other artisans) who are planning to participate in the numerous upcoming XMAS art & craft gift shows.
“The question of how to sell and display jewelry for the best results is one asked by all of us who attends trade shows, craft fairs, bridal expos, basically any retail or wholesale exhibition where we are selling jewelry.
For me I have found that using creative jewelry display ideas gives the best results for trade show jewelry display efforts. So here are seven reasons why jewelry display sets get you more sales at your trade show display:
1. customers can easily see the earrings, necklaces, bracelets and rings and are attracted to them and this is exactly what you want as a busy display booth attracts more people and the more people you get to talk to the more sales you get to make.
2. jewelry display bust, jewelry ring finger display and earring holders can be picked up so customers can have a better look at the jewelry designs. Getting the customers to handle the jewelry gets you more orders because of the building up of the relationship during this process.
3. beautiful jewelry display stands attract attention in their own right. You want all the attention you can get for your exhibition stand and the more people you have looking and being in front of your stand the better for increased sales and orders.
4. it is easier to keep track of displayed jewelry because you can quickly see empty holes on the earring tree themselves. When you are busy you want it to be easy to see how your stock is going.
5. portable jewelry display stands are quick and easy to set up to make setting up your trade show booth design easier, the same is true for pack up. I simply wrap mine up with the earrings still on them so they are ready to go when I next setup for selling.
6. unusual and attractive jewelry earring stands bring customers over just to check them out and lets you start getting a conversation going easily, making the hardest part easy. From there you have a much easier time building up the customer relationship.
7. makes your expo trade show display stand out from the crowd and easily remembered by customers by using creative jewelry display techniques. Visitors get overwhelmed at shows so having a visually distinctive stand display gets to stand out in their memories and discussed later on.
To display jewelry to the best effect you want jewelry display fixtures that do the work for you, especially with displays that your competitors do not have. This is simply done by getting jewelry display supplies from jewelry display vendors that are outside of your area and your competitors’ area.”
Article source: ContentLog.com
Author Description
Belinda Stinson is the designer and owner of http://CreativelyBelle.com and enjoys designing beaded jewelry and expanding the jewelry display and earring holder range. Join the free monthly email newsletter for design updates, jewelry display supply specials, fashion jewelry sales and free articles about building your own successful business.
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